In the post-pandemic world, consumers gravitate to beauty experiences that spark joy and boost their mood. In this context, hair will focus on optimistic colours and playful patterns that enable self-expression and creativity. Colours become a symbol of optimism and balance, they can reflect emotional states and help connect with your feelings. These observations inspired us to create the new Street Style Collection with our hair and fashion experts. Explore our new SSC S/S 23 now.
2023 is a year of celebrating our mutual love for colour! For years, we have developed a strong colour know how that we strive to apply to every product until becoming one of the most reliable colour brands with affordable price in the market! In 2023, we dedicate our passion for colour to help YOU fully embrace colour services in your salon and grow your business with colour! Introducing INDOLA. FOR TRUE COLOUR LOVERS.
We kept the same high-performing and reliable formula in a compact assortment and completed it with a selection of new creative additives to maximize service opportunities. The portfolio set up has been optimized to even better meet the needs of hairdressers.
be creative, be colourful, be bold: #BeCreaBold
No limits to creativity! Show us your #BeCreaBold looks, take part in our colourful Instagram contest and win fantastic prizes.
Discover the new range of direct dyes, for soft to bold, extravagant colours. Which of the new 8 colours will you try?
- SSC S/S 23
- SSC A/W 22
- SSC S/S 22
2023 is a year of celebrating our mutual love for colour! For years, we have developed a strong colour know how that we strive to apply to every product until becoming one of the most reliable colour brands with affordable price in the market! In 2023, we dedicate our passion for colour to help YOU fully embrace colour services in your salon and grow your business with colour! Introducing INDOLA. FOR TRUE COLOUR LOVERS.
If you continue on our journey with NOMAD CULTURES you will discover our Winter drop, which embraces ancient traditions and combines them with a nomadic free spirit. Celebrate the cross-cultural references through the modern travelers´ street looks of our A/W 22 collection.
As spring moves into summer our Retro Resort collection has moved with it in a more joyful and colourful direction. After our eclectic and cheerful Spring 2022 drop, let´s jump into the joyful mood of Summer with inspiring looks that will make YOU the ultimate Blonde Expert!