DEAR TRUE COLOUR LOVER,

SERVICE is what you, as stylists, offer to your clients:

SERVICE is what you, as stylists, offer to your clients:

you aim at delivering a desired end-look with your craft, for which clients pay. The in-salon services that are considered successful are the ones that generate a holistic value.

Some important criteria to meet are:

  • Wow effect for stylist and clients, like a visible before/after effect
  • Efficient in the salon reality, like a reasonable service time or service ticket
  • Full regimen of products for holistic look & value, to address specific client needs
  • Exclusive, good for the image of those applying it and stylist offering it - a service that only a professional can deliver!

With Indola, we have developed a clientele matrix to help you identify the needs of each client and cater for their needs, whether they are 17 or 70 years old! Check out the next pages for more service inspirations per age group.

Colourfully yours,

INDOLA

COLOR STYLE MOUSSE

COPPER SUNSET

Quick toning service for a vibrant colour transformation with warm copper tones.

Service Steps:

STEP 1 ▸Apply the mousse on washed, towel dried hair. Start at the nape and separate a 1 cm thick section. Apply a generous amount of mousse and distribute evenly using a comb or a brush

STEP 2 ▸Work your way through the entire hair. Make sure the hair is well saturated with the product. Leave to develop for up to 10 minutes

STEP 3 ▸Rinse thoroughly until water runs clear. For optimal color results, do not shampoo the hair after tinting

STEP 4 ▸Blow dry and style as usual

Tip▸ If the hair structure is very porous, apply CC2 on washed, towel dried hair first.

PRODUCTS USED:

HOME CARE:

COLOR STYLE MOUSSE

SANDY COAST

Volume & colour refreshment service for a natural volume look with shine boost and great manageability while blow-drying.

Service Steps:

STEP 1 ▸Apply the product to washed, towel dried hair with a brush

STEP 2 ▸Distribute evenly 

STEP 3 ▸Leave-in and style as usual

Tip▸ Used as a leave-in styling mousse, color result will last up to 4 washes  and protect the hair against blow-dry damage.

PRODUCTS USED:

HOME CARE:

COLOR STYLE MOUSSE

GLAZED BROWN

Colour refreshment & neutralizing service for customers who want to get rid of unwanted warm hues.

Service Steps:

STEP 1 ▸Apply the product to washed, towel dried hair with a brush

STEP 2 ▸Distribute evenly

STEP 3 ▸Leave-in and style as usual

Tip▸ If stronger hold is desired, layer the product with INDOLA CARE & STYLE Strong Mousse

PRODUCTS USED:

HOME CARE:

COLOR STYLE MOUSSE

VIBRANT RED GLOW

Pre-pigmentation service to colour highly porous lengths & ends to achieve even & long lasting colour results.

Service Steps:

STEP 1 ▸Apply desired PCC shade on dry, unwashed re-growth. Leave develop for 10 - 20 minutes

STEP 2 ▸Apply a thin layer of suitable Color Style Mousse on length & ends and comb through to provide an even result. Do not rinse

STEP 3 ▸Apply your chosen PCC colour shade mixed with Color Transformer 1:1 and let develop for another 10-20 minutes

STEP 4 ▸Blow dry and style as usual

Tip▸ For optimal results, Make sure the hair is well saturated with the product

PRODUCTS USED:

HOME CARE:

COLOR STYLE MOUSSE

BLONDE MAINTENANCE

Refine your lifted or lightened hair at home.

Service Steps:

STEP 1 ▸Wash and care your hair with your favorite INDOLA products. Apply a generous amount of COLOR STYLE MOUSSE with a brush to washed, towel dried hair.

STEP 2 ▸Comb through to ensure even application

STEP 3 ▸Blow-dry and style as usual

Tip▸  Always begin with sections that are very golden, yellowish or brassy.

PRODUCTS USED:

HOME CARE:

COLOR STYLE MOUSSE

MUTED STRAWBERRY

Quick toning for beautiful rosé hues without long-term commitment on lightened hair.

Service Steps:

STEP 1 ▸Wash and care your hair with your favorite INDOLA care products. Apply COLOUR STYLE MOUSSE on washed, towel dried hair. Apply a generous amount of mousse and distribute it evenly using a comb or a brush

STEP 2 ▸Leave on for up to 10 minutes. Rinse thoroughly until water runs clear. For optimal colour results, do not shampoo the hair after tinting

STEP 3 ▸Use your favorite styling product and blow-dry as usual

Tip▸  For optimal results, the hair must be well towel-dried before applying the product.

PRODUCTS USED:

HOME CARE:

COLOUR ID SERVICE

BOLD ACCENT

Ideal target group:
Statement Maker
Age group 17-24

Service Steps:
  • Client consultation
  • Pre-lightening if needed using RAPID BLOND+ or BLONDE EXPERT
  • Check if desired lightening level has been achieved, rinse thoroughly, shampoo and apply CARE&STYLE Color Conditioner
  • Blow-dry the hair and plan next steps colour
  • Use CREA-BOLD for intense colour results or mix with Colour Treatment for softer, more tailored results
  • After development time rinse thoroughly and style as usual
  • Recommend a suitable home care regime to maintain the colour result in-between appointments

The second step to achieving your desired result is to use the CREA-BOLD portfolio – it offers everything you need to answer the requests of your clients. Be creative! Play around with the colours to create a unique colour blend for each individual client.

When creating a bold hidden panel think about the size of the hair section and how striking the colour should be. As well as where to place the panels to achieve a hidden colour result that really ‘pops’ when changing the hairstyle.

There’s a full spectrum of shades to choose from to create bold hidden panels. To achieve the best colour possible, the sections of hair you’re applying colour to must be light blonde for a perfect pre-colour canvas.

Don’t forget! The condition of the hair is also key to achieving a beautiful bold colour that lasts.

PRODUCTS USED:

HOME CARE:

MELT & REFINE SERVICE

SOFT PEACH SHIMMER

Ideal target group:
Simply Sophisticated
Age group 25-34

Service Steps:
  • Client consultation
  • For subte, sheer highlights that melt into the natural hair use BLONDE EXPERT Lightener
  • After the development time rinse thoroughly shampoo and apply Colour Conditioner
  • Blow- dry the hair and plan the next steps for colour
  • Use CREA-BOLD mixed with Colour Treatment OR use BLONDE EXPERT Pastels for even more colour enhancement and shine
  • After the development time rinse thoroughly and style as usual
  • Recommend a suitable home care regime to maintain the colour in-between appointments 

Sheer, almost-invisible highlights followed by a pastel toner will take colour to the next level, but make sure you go low on lift to avoid a bright, bleached-out look.

These highlights should melt into the hair and lend a perfectly polished shine, which is why BLONDE EXPERT is the ideal lightener to respect the integrity of each strand.

The trick is to layer hues in the same tonal direction, so veer away from dialling up contrast with stand-out ribbons.

PRODUCTS USED:

HOME CARE:

BESPOKE SUBLIMITY SERVICE

AUBURN VIBES

Ideal target group:
Precision Seeker 
Age group: 35-44

Service Steps:
  • Client consultation
  • To gently lighten the hair, use PCC with the COLOR TRANSFORMER
  • After the development time rinse thoroughly, shampoo and apply a Colour Conditioner
  • Blow-dry the hair and plan the next steps for colour if needed
  • Make sure to recommend a suitable home care regime to maintain the colour in-between appointments

For a more holistic approach, integrate an in-salon care routine into the service. Don’t forget to advise on the best shampoo and conditioner for coloured hair to ensure the colour lasts as long as possible, with a glossy finish and healthy feeling.

PRODUCTS USED:

HOME CARE:

We suggest opting for a demi-permanent colour here, which will gently lighten the hair without creating a strong demarcation line when the regrowth starts to come through. 

You can dare to achieve the most perfect end-result, creating a beautiful autumn inspired colour using PCC and the COLOR TRANSFORMER.

COLOUR REBOOT SERVICE

NATURAL SHADOW

Ideal target group:
Simply Loyal
Age group: 45-55

Service Steps:
  • Client consultation
  • For quick touch-up use XPRESSCOLOR
  • After the development time rinse thoroughly, shampoo and apply a Colour Conditioner
  • Blow-dry the hair and style as usual
  • Make sure to recommend a suitable home care regime for maintaining the colour

Does your client want a root shadow that touches every grey, or do they prefer wearing the same rich, lustrous shade all through their hair?

Either way, a quick touch-up solution is available in-between colour visits with XPRESSCOLOR. 

Did you know that XPRESSCOLOR is also your perfect partner for male clients?

PRODUCTS USED:

HOME CARE:

COLOUR REVERSAL SERVICE

GREY HARMONISATION

Ideal target group:
Happy Transitioner
Age group: 55+

Service Steps:
  • Client consultation
  • For highlights and lowlights check the client’s colour history, then use PCC and the COLOUR TRANSFORMER, and pastel shades for babylights
  • Shampoo and treat the hair with tailored products for coloured hair      • Blow-dry the hair and style as usual
  • Make sure to recommend the BLONDE EXPERT INSTA COOL range for colour maintenance at home, in-between appointments

When it comes to home maintenance for grey hair recommend our BLONDE EXPERT INSTA COOL range. 

It’s not just for blondes; the violet pigments can neutralise the hints of yellow in greys and silvers too. All your clients have to do is lather up with the BLONDE EXPERT Insta Cool Shampoo, leave it on for 2-5 minutes, then rinse and follow up with our BLONDE EXPERT Insta Cool Spray Conditioner or Treatment.

PRODUCTS USED:

Clients with grey often see an uneven distribution of their grey or white hair. 

To give grey hair dimension and a more even result, create highlights and lowlights for a balanced salt and pepper look using PCC and the COLOUR TRANSFORMER for lowlights and Pastel shades for Babylights – this will give a more balanced ‘salt and pepper’ look.

HOME CARE:

COLOUR ID SERVICE

PRECISE MONEY PIECE

Ideal target group:
Statement Maker
Age group 17-24

It’s playtime! Let your imagination run free and invite your client to choose from a full  spectrum of rainbow shades. To achieve the best colour possible, the sections of hair  you’re applying colour to must be light blonde for a perfect pre-colour canvas. Condition  is key to achieving beautiful bold colour that last.

Have fun as you explore the CREA-BOLD portfolio with your client to find their unique  tailormade Colour ID.

Size it up - to get the striking result you want and for maximum impact, think about the size  and placement of the hair section.

Service Steps:
  • Book a consultation to discover your client’s colour vision.
  • Pre-lighten if needed using RAPID BLOND+ Bleaching Powder or BLONDE EXPERT Lightener.
  • When you’ve got the desired lightening level, shampoo and treat with the BLONDE EXPERT Care range formulated especially for blonde, bleached or highlighted hair. When bleaching with RAPID BLOND+ rinse thoroughly, shampoo and  treat with CARE & STYLE Colour Shampoo & Conditioner
  • Blow-dry and plan your next colour steps.
For a creative bold twist:
  • Use CREA-BOLD for an intense, vibrant colour, or mix with CARE & STYLE Colour Treatment for a more pastel colour  enhancement.
  • When development time is up, rinse thoroughly and style  as usual.
  • Don’t forget to recommend the BLONDE EXPERT Care  range or the CARE & STYLE Colour range as a home care  regime to maintain salon-fabulous colour.

MELT & REFINE SERVICE

SHEER BLONDES

Ideal target group:
Simply Sophisticated
Age group 25-34

Easy sophistication in a veil of soft colour makes this blonde look instantly standout.  Sheer, almost-invisible highlights followed by toner will take colour to the next level.  But be sure to go low on lift to avoid a bright, bleached-out look.

For highlights that melt into the hair with a perfectly polished shine, BLONDE EXPERT  is the ideal lightener as it respects the integrity of each strand.

To get a beautiful sheer result, the trick is to layer hues in the same tonal direction,  so veer away from dialling-up contrast with stand-out ribbons.

Service Steps:
  • Book a consultation to discover your client’s colour vision.
  • For sheer subtle highlights that melt into the  natural hair, use BLONDE EXPERT Lightener.
  • After development time, rinse thoroughly, shampoo  and condition with the BLONDE EXPERT Care range.
  • Blow-dry and plan your next colour steps.
  • Use BLONDE EXPERT Pastels to turn up the colour  enhancement and shine.
For a creative bold twist:
  • Use CREA-BOLD for an intense, vibrant result or  mixed with CARE & STYLE Colour Treatment for  a more pastel colour enhancement.
  • After development time, rinse thoroughly and style.
  • Don't forget to recommend the BLONDE EXPERT  Care range to maintain salon-fabulous colour.

BESPOKE SUBLIMITY SERVICE

GROWN-OUT SUNKISSED BLONDE

Ideal target group:
Precision Seeker 
Age group: 35-44

A laidback, natural-looking blonde with a warm beach vibe. Keep this look soft  by mixing the COLOR TRANSFORMER with the CREA-MIX 0.00 to gently lighten  the hair and avoid a strong regrowth contrast.

For a more holistic approach, integrate an indulgent INDOLA in-salon care service to  enhance a healthy look and feel, and remember to recommend the perfect shampoo to  keep the colour in tip-top, glossy condition.

Service Steps:
  • Book a consultation to discover your client’s colour vision
  • Gently lighten with CREA-MIX 0.00 mixed with  COLOR TRANSFORMER (1:1)
  • After development time, rinse thoroughly, shampoo  and condition with the CARE & STYLE Colour range
  • Blow-dry and plan your next colour steps if needed
  • Don't forget to recommend the CARE & STYLE  Colour range and the BLONDE EXPERT Care range  as home care to maintain salon-fabulous colour

COLOUR REBOOT SERVICE

GREY BLONDING

Ideal target group:
Simply Loyal
Age group: 45-55

A polished, natural-looking and endlessly elegant look.

For a blonde that effortlessly blends grey at the roots or for a rich, lustrous shade  worn all through the hair, this service will keep your client glowing.

Not all clients want highlights, so a permanent formula using BLONDE EXPERT  Highlift 100. +Blend will give you the blonding power to camouflage greys with ease,  while creating a seamless even finish.

Service Steps:
  • Book a consultation to discover your client’s colour vision.
  • For effortless grey blending, use BLONDE EXPERT Highlift 100. +Blend
  • After development time, rinse thoroughly, shampoo and condition  with the BLONDE EXPERT Care products.
  • Blow-dry and style as desired.
  • Don't forget to recommend the BLONDE EXPERT Care range as home care regime  to maintain salon-fabulous colour.
  • After development time rinse thoroughly and style as usual
  • Make sure to recommend home care regime for maintaining the colour result

COLOUR REVERSAL SERVICE

SILVER ENHANCEMENT

Ideal target group:
Happy Transitioner
Age group: 55+

Give grey clients who embrace their shade, an extra reason to celebrate silver. A toning service with BLONDE EXPERT Pastels will give an on-trend twist to enhance  natural greys.

Push the look further and add more dimension by starting with some light babylights using  BLONDE EXPERT Lightener or darker using PCC Cool & Neutral.

For pristine home maintenance recommend our BLONDE EXPERT Insta Cool series. The violet pigments look after greys as well as blondes, neutralising any hints of yellow to keep silver shades icy cool and true. Recommend that clients should lather up with BLONDE EXPERT Insta Cool Shampoo to cleanse, and leave on for 2-5 minutes, then rinse and  follow up with BLONDE EXPERT Insta Cool Spray Conditioner or Treatment.

Service Steps:
  • Book a consultation to discover your client’s colour vision
  • To enhance silver, use BLONDE EXPERT Pastels to suit the client’s hair colour  and history. To turn up the whole look, frame the face with babylights using BLONDE EXPERT Lightener or PCC Cool & Neutral.
  • Shampoo and treat with the BLONDE EXPERT Care range formulated  especially for blonde, bleached or highlighted hair. Style as usual.
  • Don't forget to recommend the BLONDE EXPERT Care range as home care  regime to maintain salon-fabulous colour.

COLOUR ID SERVICE

Ideal target group:
Statement Maker
Age group 17-24

You have young clients who want to find their ID to colour? A very versatile group of clients with radically different wishes!

With our Colour ID Service you can offer multiple solutions: from soft, sheer pastel hair to shades that enhance their natural hair colour... From hidden bold colour hues to bright rainbow hair... Anything is possible!

If your client is looking to step up their shade, follow our everything guide to achieving their rainbow hair of dreams, whether that's weaving subtle pastel highlights or perfectingrainbow prism color.

Service Steps:
  • Consultation
  • Pre-lightening if needed using RAPID BLOND+ or BLONDE EXPERT
  • Check if desired lightening level has been achieved, rinse thoroughly, shampoo and use Colour Conditioner
  • Blow-dry the hair and plan next steps colour
  • Use CREA-BOLD for intense color results or mixed with Conditioner for more soft pastels or natural colour enhancement
  • After development time rinse thoroughly and style as usual
  • Make sure to recommend home care regime for maintaining the colour result
Soft pastels and enhancing shades:

Whether they're icy-cool in winter or soft and sweet in summer, these light pastel shades stand the test of time over and over again.

Not only are they forever trending: they're also a great mood booster for your colour-brave clients that want to change their colour on a regular basis, allowing them to swish around the happiest hues with low-maintenance in the INDOLA colour portfolio.

At the same time, they are acting as the perfect colour enhancer for natural shades.

How to take care of rainbow hair?

You've perfected your clients ultimate rainbow hair. Now, make sure they take care of their new look.

Tip 1: Create a haircare regimen using our care portfolio
Tip 2: Have regular touch-ups in the salon, book follow up appointments
Tip 3: Wash hair less frequently

Bright rainbow hair:

There's a full spectrum of shades to choose from! To achieve the best color possible, the sections of hair you're applying color to must light blodne for a perfect pre-color canvas. Condition is key to achieving beautiful, bold color that lasts.

Second step to achieve your final result is to use the CREA-BOLD portfolio. Experiment with effects and get creative to achieve a unique rainbow look. Key is to think about the hair sections and placement of shades and agree with your client how the colour placements should look like after styling.

MELT & REFINE SERVICE

Ideal target group:
Simply Sophisticated
Age group 25-34

Flexible options, customized service and inspiration on latest trends paired with tips from the Hairdresser is what clients around their 30s are looking for.
Expensive blonde and brunette hair is here to bring added depth, dimension and shine to the hair. Or simply going to enhance their existing colour in the most natural-looking way.

Featuring subtle highlights that shine, shimmer and bring laidback luxe to the fore, our Melt & Refine Service is low on contrast, low on maintenance, but high on unstoppable radiance.

Service Steps:
  • Consultation
  • For subtle sheer highlights melting into the natural hair use PCC with or without COLOR TRANSFORMER depending on the result
  • Blow-dry the hair and plan next steps colour if needed
  • Use CREA-BOLD mixed with Conditioner for more colour enhancement and shine
  • After development time rinse thoroughly and style as usual
  • Make sure to recommend home care regime for maintaining the colour result
Luxurious browns and reds

Different shades of brown and reds is as lustrous as it gets, relying on soft, sheer highs and lows that stay withing one hue of the base color. Each creation should be understated yet eye-catching. Condition is key to this look too, locks should appear shiny, frizz-free yet effortlessly styled, so focus as much on hydration as you do on colour when creating this service.

Sheer blondes

Sheer, almost-invisible highlights followed by toner will take colour to the next level, but make sure you go low on lift to avoud a bright, bleached-out look. These lights should melt into the hair and lend a perrfectly polished shine, which is why BLONDE EXPERT is the ideal lightener to respect each strand's integrity. The trick is to layer hues in the same tonal direction, so veer away from dialling up contrast with stand-out ribbons.

Colour refinement

If you client is blessed with a natural hair colour that's already brimming with dimension, a colour refinement may be all they need to enhance the existing richness they have using PCC and COLOR TRANSFORMER as well as CREA-BOLD mixed with Conditioner.

BESPOKE SUBLIMITY SERVICE

Ideal target group:
Precision Seeker 
Age group: 35-44

There's nothing like that freshly-colored hair feeling. For colorists and clients alike, there's something so satisfying about a hair colour, whether you're fixing grown-out highlights, creating a shiny uniform colour result or sweeping away very first greys.

Service Steps:
  • Consultation
  • To refine the hair use PCC with or without COLOR TRANSFORMER depending on the result
  • After development time rinse thoroughly, shampoo and use Colour Conditioner
  • Blow-dry the hair and plan next steps colour if needed
  • Make sure to recomment home care regime for maintaining the colour result

 

Additional care service:
  • Consultation
  • Treatment application and massage
  • Rinse thoroughly
  • Style as usual
Blending away those first few greys

We suggest opting for a demi-permanent colour which will gentyl cover any wispy roots without creating a strong demarcation line when regrowth starts to come through. You can date to achieve the most perfect end-resylt, creating a beautiful bespoke colour result using PCC and COLOR TRANSFORMER to blend in first greys or offering refresh options in between.

At the same time your clients realize that beautiful hair and healthy scalp goes hand in hand. Integrate an in-salon care service into the service to cater for a holistic approach.
Next on the agenda: keep the colour perfect for as long as possible, while ensuring hair feels healtyh and looks glossy, by advising on the best shampoo for color-treated or how to protect hair from the sun. Don't hesitate to give your clients a lesson in how to care for colored hair like a pro at home.

COLOUR REBOOT SERVICE

Ideal target group:
Simply Loyal
Age group: 45-55

When clients start to see grey hair coming through, they typically opt to cover grey roots. Especially in this client group they want a natural look which gives you a lot of opportunities.

With our Colour Reboot service you can use highlights to blend their grey hair or create root shadow that touches every grey for a uniform finish. Highlights can even make hair appear thicker.

The result? A seamless finish for ultra-natural results - a multi-tonal effect taht suits everyone, from blondes to redheads to brunettes.

Service Steps:
  • Consultation
  • For multi tonal highlights, babylights or balayage use Blonde Expert lightener
  • For grey blending use PCC or BLONDE EXPERT Ultra Blend+
  • After development  time rinse thoroughly, shampoo and use Colour Conditioner
  • Blow-dry the hair and plan next steps colour if needed e.g. to enhance multi-tonal highlights
  • After development time rinse thoroughly and style as usual
  • Make sure to recommend home care regime for maintaining the colour result
COLOUR GREY HAIR IF:

Your client wants a root shadow that touches every grey, or they simply prefer wearing the same rich, lustrous shade all through their hair. Not everyone wants highlights, so a permanent formula using PCC or BLONDE EXPERT Ultra Blend will allow you to camouflage the hair, while creating a uniform finish.

HIGHLIGHT GREY HAIRS IF:
Your client has highlighted hair they hope to maintain, or they’re keen to try highlights for the first time to make their greys less noticeable. Those who want complete coverage and highlights might find a double process is best. That means root shadow first, followed by a scattering of multi-tonal lights.
These days, there are endless ways to apply highlights. From balayage to babylights, we’ve got plenty of techniques at our disposal.

Like all colored hair, greys need nourishing after-care. Ensure to use care products as a finishing step of the service and let your clients know exactly how to mainain their look when they leave the salon.

COLOUR REVERSAL SERVICE

Ideal target group:
Happy Transitioner
Age group: 55+

Is your client just making a transition to grey hair or do they have silver strands that need a refinement?

Then they're going to love the Colour Reversal Service. Mixing greys and blondes with darker tones, this service creates light and shadow, so hair shifts and shimmers with every move.

The Colour Reversal Service creates a dimensional look for your client, no matter if they're already grey, or they're looking to transition to grey.

Service Steps:
  • Consultation
  • For transition to grey, use PCC and Color Transformer. Depending on the hair color history some babylights around the face can be done with BLONDE EXPERT lightener.
  • Shampoo and treat the hair with adapted products for coloured or bleached hair. Style as usual.
  • Make sure to recomment home care regime for maintaining the colour result
  • For refinement use BLONDE EXPERT InstaCool shampoo and treatment
Silver Strand Refinement:

let your grey clients know that they can wash their grey hair with a purple shampoo, spray conditioner and treatment.

It's not just for blondes: the violet pigments can neutralize the hints of yellow in greys and silvers too.

All they have to do is lather up wit hthe BLOND EXPERT InstaCool Shampoo, leave it on for 2-5 minutes, then rinse and follow up with our BLONDE EXPERT InstaCool spray conditioner or Treatment.

Transition to grey hair:

If your client's hair wants to transition to grey, you can add darker pieces - with a few precisely placed lowlights or lighter pieces with babylights around the hair line to add more dimension.

Try this darker pieces with PCC and COLOR TRANSFORMER to create a lightly sheerer result. Or, to achieve higher color intensity, apply PCC cool, darker shades with 100% coverage and a deeper finish.

The perfect product to create babylights is our BLONDE EXPERT lightener.

Like all colored hair, greys need nourishing after-care. Ensure to use care products as a finishing step of the service and let your clients know exactly how to maintain their look when they leave the salon.